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Los Angeles Rams: Better uses for new logo than actually sticking with it

By Zach Cohen

LOS ANGELES, CALIFORNIA - DECEMBER 08: Quarterback Jared Goff #16 of the Los Angeles Rams walks out of the tunnel before the game against the Seattle Seahawks at Los Angeles Memorial Coliseum on December 08, 2019 in Los Angeles, California. (Photo by Meg Oliphant/Getty Images)
LOS ANGELES, CALIFORNIA - DECEMBER 08: Quarterback Jared Goff #16 of the Los Angeles Rams walks out of the tunnel before the game against the Seattle Seahawks at Los Angeles Memorial Coliseum on December 08, 2019 in Los Angeles, California. (Photo by Meg Oliphant/Getty Images) /
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The Los Angeles Rams new logo has leaked and the results are…less than desirable. There are better uses for the logo than giving it to an NFL team.

There are three inevitable things in the city of Los Angeles: Death, taxes and traffic. Now, we can add a fourth component to that list: terrible football logos. 

When the Los Angeles Rams announced they will be unveiling a new logo and uniforms for the 2020 season, I’m sure people didn’t expect it to be as bad as the Chargers‘ ill-fated, universally bashed logo from 2017.

Following major backlash, the Chargers opted to keep their beautiful Bolt logo. After the Rams’ alleged new logo leaked online this weekend, they should take a page out of their cross-city counterpart’s playbook. In other words, the Rams should not move forward with this logo.

Seriously, feast your eyes on the logo, which Yahoo Sports has reported is legitimate. (Note: The team has yet to release an official statement.)

Of course, scrapping the logo entirely wouldn’t be fair to the people behind the scenes who worked so hard to create this mosh-posh of a design. Here are better uses for the new Rams logo:

A rundown bowling alley that peaked in the 90s – “Welcome to Lightning Alley, home of the original L.A. Bowler! Don’t forget that if you wear a bomber jacket or denim skirt, you can get 25% off your next game!”

A brand of sketchy sunscreen – You may be better off just wearing a trash bag.

Local laser tag teams – This actually isn’t a bad idea. Can someone let Melvin Gordon know if there’s an open spot? I hear he may have trouble finding work soon.

A knockoff Chargers fan site – Let’s be honest, you thought that logo was for the Chargers at first, right?

That terrible airport restaurant that you always eat at for some reason – Just because it sells sushi does not mean you should buy it.

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And finally… An AAF team – Gone but never forgotten. The only good thing about that league was the potential 30-for-30 series that ESPN should definitely consider to make.

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