The United States men’s soccer team played its final Gold Cup tune-up game on July 3 at Nissan Stadium, home of the NFL’s Tennessee Titans. The event itself went well by all accounts, but fans were reportedly disgruntled with the long lines on the way into the stadium.
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The event attracted some 45,000 soccer fans, which sits roughly 25,000 fans below the Titans’ 69,143 average attendance number in 2014. The Titans sat 16th in attendance rankings a season ago, and that number figures to climb in 2015 with a likely-improved product on the field and highly-touted rookie quarterback Marcus Mariota now under center. As a result, the team is bracing for impact and looking for ways to improve fan entrance efficiency.
“We’re upgrading everything we can – instead of 90 (entries), we’re going to try to push it to 115 or 120,” Titans head of game-day operations Bob Flynn told The Tennessean‘s John Glennon. “We’re going to have more of those open than we’ve ever had open. We still only have 10 gates. I can’t create 12 gates, but we’re having more chutes to get through there, which means there will be more wanders and scanners there as well.”
The news of additional entryways isn’t the first big news about the Titans stadium this offseason, as the team announced earlier this month that it was rebranding the stadium as “Nissan Stadium.” The stadium had previously been named LP Field, but will now have a branding partnership with Nissan through 2028.
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